Why Marketing Agencies Are Betting on Podcasts in 2026
Mark Hunter Mark Hunter

Why Marketing Agencies Are Betting on Podcasts in 2026

In 2026, with global podcast listeners surpassing 619 million and video formats exploding, savvy marketing agencies are turning podcasts into powerful tools for thought leadership, client services, and sustained audience attention.

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What is a Podcast and Should I start One?
Mark Hunter Mark Hunter

What is a Podcast and Should I start One?

For many, podcasts represent a palette cleanser from the incessant drip of short-form, often asinine content found on Vine, originally, and now latterly on TikTok, YouTube Shorts, and Instagram reels.

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